Chick-Fil-A of Boiling Springs and Spartanburg Marketing
Client: Randy and Dianna Goff, Operators
Challenge: I had the amazing opportunity of partnering with two of my local Chick-Fil-A stores. The objective of all the projects I did for them was to inform the public of all special events happening that summer, this included: Bucks for Backpacks and the Back to School Bus drive.
Role: I had to work with the Chick-Fil-A corporate brand guidelines, so my creativity in fonts and colors were limited, however I was able to show off through the original graphic content. These projects required multiple layouts to fit stickers, posters, and banners. I also saw a need to include the QR code to help guests find easy ways to donate and stay informed on events. Results: The introduction of all of these forms of promotional content helped communicate with guest what was to come that summer.